In your selling life, there will be gravid moments filled to bursting with either opportunity or anxiety.  How you handle those is not very important now.  Just trust me that you will have those moments. The real test is today.  The mundanity of today portends the auspicious or calamitous moments of tomorrow.

In life, it is the same. Two weeks ago, I wrote about my struggle to be a better man. That day-in and day-out focus on that goal yielded an oblique outcome of more business success—the day-in-day-out focus.

It is exactly that in selling.  The big moments of opportunity or panic will come to all of us.  When, how, and which are dependent on what we do day in and day out.

Think of the minutes of each day as little water droplets.  They evaporate and head skyward to accumulate into clouds.  How you use those droplets of time determines whether the clouds form a quenching rain of success that splashes onto you like a warm summer sunshower or deluges you with a storm that overwhelms, washes away your hopes, and floods your life with grief.

Wadsworth wrote in his poem The Rainy Day: “Into each life, a little rain must fall.”

Certainly, we will all experience pain and loss rained upon us.  This rain I speak of here is not the inevitable rain of humanity that falls upon us in our turn. It is about the weather we create for our future. Our daily decisions, habits, and actions determine our future outcomes, good and bad. Realizing this and holding the discipline through monotony, inconvenience, and pain makes champions.

Own Your Sales Gene…